AdFitiClassic Display, Modern Performance
Standard IAB banner ads in leaderboard, rectangle, skyscraper, and mobile sizes. Cost-effective brand awareness across African publisher networks.
Standard display performance
Across African publisher network
Leaderboard, rectangle, sky, mobile
Cost-effective brand exposure
Specs & Pricing
Everything you need to prepare your creatives and plan your budget.
How It Works
Get your campaign live in minutes.
Upload Your Banners
Create banners in standard IAB sizes. Upload as static images, animated GIFs, or HTML5 creatives.
Choose Placements
Select publisher categories, countries, and device types. Set frequency caps and CPM bids.
Track Brand Lift
Monitor impressions, viewability, clicks, and brand awareness metrics. Optimize placements over time.
Key Features
Everything you need to run high-performing campaigns.
Multiple Sizes
Standard IAB sizes: leaderboard (728x90), rectangle (300x250), skyscraper (160x600), and mobile (320x50).
HTML5 Support
Upload interactive HTML5 creatives for richer, more engaging ad experiences.
Brand Consistency
Full creative control. Use your brand colors, fonts, and design across all banner sizes.
Frequency Capping
Control how often users see your banners. Optimize for reach or frequency based on your goals.
Viewability Tracking
Track how much of your banner is visible and for how long. Ensure your budget goes to viewable impressions.
Impression Analytics
Detailed reporting on impressions, clicks, CTR, and viewability by publisher, geo, and device.
Use Cases in Africa
Proven verticals driving results across African markets.
Build brand recognition with consistent display presence across top African publisher sites. Ideal for new market entry.
Showcase products and seasonal offers with visual banner creatives. Drive traffic to e-commerce stores.
Promote banking products, insurance, and investment platforms with professional display campaigns.
Drive app awareness with mobile-optimized 320x50 banners. Build recognition before pushing installs.
Why AdFiti for Banner Ads
See how AdFiti compares to a typical DSP platform.
Frequently Asked Questions
Launch Your Banner Campaign Today
Join agencies and performance marketers across Africa already scaling with AdFiti.
Explore Other Ad Formats
AdFiti supports 8 ad formats — find the right one for your goals.